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This Privacy Notice does not cover our human resources activities, other than our online Careers pages that collect data for recruiting purposes.When they share personal data with us (such as to coordinate eligibility for Mileage Plan™ miles based on card usage), we handle that limited data pursuant to this Privacy Notice. Their handling of personal data (including to assess your application and administer the card) is subject to their own privacy policies. residents) and The Toronto-Dominion Bank (MBNA, for Canadian residents). Alaska Mileage Plan™-branded credit cards and related financial products are provided by Bank of America (for U.S.When you arrange travel on our airlines through third parties (such as travel agents, other airlines, search engines and travel websites) those third parties' own privacy policies apply to their own handling of all the personal data they collect, and Alaska will handle the personal data that Alaska receives from them or you under this Privacy Notice.For that reason, this Privacy Notice does not cover actions of third parties related to our services. This Privacy Notice applies to the Alaska websites and apps that link to this Privacy Notice, as well as to Alaska's own privacy practices in connection with our services. Alaska's contact information appears at the end of this Privacy Notice. In other words, Alaska is responsible for deciding how these companies collect, use and disclose this data. ("Alaska") is considered the "data controller" of the personal data these companies handle under this Privacy Notice. Under applicable law, Alaska Airlines, Inc. This is the main Privacy Notice for the Alaska Air Group airlines: Alaska Airlines, Inc. You can also use this contact info to make requests about your personal data or to provide us with a complaint or question.
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How to contact usįor more information about our privacy practices, you can review our full Privacy Notice or contact us as described below. These rights vary depending on where you reside and other factors. You may also contact us as described below for help or to exercise any other rights that you may have under applicable data protection law. Our detailed Privacy Notice has more information about these options. Where appropriate, certain communications (such as marketing emails) also contain instructions for adjusting your preferences.
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You can log into your online account to access and update certain personal data and to adjust certain privacy preferences. We use and disclose personal data to provide and improve travel and other services, to communicate with you (including through marketing), to protect our company and others, to comply with law, and as otherwise described in our more detailed Privacy Notice. We also receive personal data collected by our affiliates, partners, loyalty program participants, service providers, travel agents, other airlines, and others who are involved in your travel experience, as well as other third parties, such as companies that provide demographic information we use to supplement information we have about you.
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We collect personal data when you interact with us in-person (such as during travel) or through other online or offline channels, such as our websites, apps, inflight entertainment systems, and call centers. For example, an identifiable individual’s email address, travel record and credit card number are personal data.

"Personal data" means information about a person that can be linked to that person. This information highlights a few of the key points from our full Privacy Notice, which provides more detail about the global privacy practices of the Alaska Air Group: Alaska and Horizon Air.
